Recruiting
Boolean Search for LinkedIn: A Recruiter's Cheat Sheet
Boolean search makes LinkedIn's search dramatically more useful. Here's how AND, OR, NOT, and quotes work — with real examples from an HR manager who uses them daily.
14 June 2026
Blog
Practical LinkedIn advice from an HR practitioner — formatting, strategy, and recruiter insight.
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Strategy
How Often Should You Post on LinkedIn? What the Evidence Says
The honest answer on LinkedIn posting frequency — what the data shows, what actually builds an audience, and why consistency beats volume every time.
14 June 2026
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Profiles
How Recruiters Actually Read a LinkedIn Profile (From the Other Side of the Desk)
After 10+ years reviewing candidates as an HR manager, here's the actual sequence in which recruiters read profiles — and what they're looking for at each step.
14 June 2026
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Profiles
A Fill-in-the-Blanks Framework for Your LinkedIn About Section
The LinkedIn About section is where most people overthink and underproduce. Here's a simple framework that works for almost any professional background.
14 June 2026
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Networking
How to Write a LinkedIn Connection Request That Actually Gets Accepted
Most connection requests get ignored. A 200-character note that gives one specific reason to connect will triple your acceptance rate. Here's exactly how to write one.
14 June 2026
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Job Search
LinkedIn for Job Seekers: How to Get Found by Recruiters
Most job seekers apply to jobs. The ones who get found optimise their profile for recruiters who are searching. Here's how — from someone who does the searching.
14 June 2026
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Profiles
LinkedIn Headline Formulas That Actually Get Profile Views
Your LinkedIn headline is the most-read line on your profile. These tested formulas help you write one that shows up in search and makes people click through.
14 June 2026
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Writing
How to Write a LinkedIn Hook That Survives the 'See More' Cut
The first ~210 characters of your LinkedIn post are the only ones most people read. Here's how to write an opening line that stops the scroll and earns the click.
14 June 2026
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Profiles
LinkedIn Profile Mistakes Recruiters Notice in the First 10 Seconds (HR Insider)
After 10+ years reviewing candidates on LinkedIn, these are the profile errors that immediately lower your chances — and most people have no idea they're making them.
14 June 2026
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Strategy
Personal Branding on LinkedIn for People Who Hate Self-Promotion
You don't have to hype yourself to build a presence on LinkedIn. Here's how to share useful things without feeling like you're bragging — or performing.
14 June 2026
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Writing
Using Unicode Formatting on LinkedIn Without Wrecking Accessibility or Search
Unicode bold and italic look great on LinkedIn — but they have real costs for search and screen readers. Here's how to use them responsibly.
14 June 2026
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Strategy
Why Your LinkedIn Posts Get No Reach — and How to Fix It
Low LinkedIn reach is usually caused by a small set of fixable problems. Here's how to diagnose which one is affecting your posts and what to do about it.
14 June 2026
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Writing
When Bold and Italic Text Helps Your LinkedIn Reach — and When It Hurts
Unicode formatting can make a LinkedIn post stand out or become unreadable. An HR practitioner's honest take on when to use it and when to leave it out.
14 June 2026
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Writing
How to Write a LinkedIn Post in Under 20 Minutes (Repeatable System)
A simple repeatable system for writing LinkedIn posts quickly without staring at a blank screen — from a practitioner who posts weekly.
14 June 2026
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Strategy
The LinkedIn Algorithm in Plain English — What It Actually Rewards
How LinkedIn decides who sees your posts — explained without jargon, with practical implications for anyone trying to grow their audience.
14 June 2026